Fractional creative leadership for marketing teams.
I bridge the gap between the brief and the work by offering senior-level thinking that brings clarity to strategy, sharpens messaging, and aligns execution → without the overhead of a full-time hire or agency.
You need clarity—not complexity
“Graham has the unique ability to efficiently find, create, and pitch the solution, without adding complexity”
Director Marketing & Brand: Carleton University Athletics
If your team is spinning, the brand feels a little fuzzy, or you’re buried in requests →
→ You don’t need another vendor. You need a partner who can see the big picture, and knows exactly how to bring it into focus for you.
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→ Caught between vision and execution. You need someone who can cut through the noise and guide your team forward.
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→ Solid marketers and designers are in place, but no one is connecting the dots, providing mentorship, or aligning the work.
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→ Projects stall, campaigns drift, messaging misses. You want clarity, not more clutter.
Does this sound like you? →
Let’s get
to work.
“We could always count on Graham to identify the potential in our thinking and point us in the right direction.”
Former agency colleague
A focused conversation to unpack where things stand with your brand, strategy, and creative execution. It’s designed to surface what’s working, what’s unclear, and where things could be sharper → so you can move forward with more confidence, fast.
The Clarity Audit
What’s included:
1:1 Working session
Discussion of your goals, challenges, and current marketing efforts
Initial observations & recommendations
Clarity on where to focus next
Optional: project support and ongoing fractional leadership
Free 45-minute call
Here is why my clients trust me →
With over 20 years of experience leading creative inside agencies, production teams, and brands, I bring a calm, objective voice into busy environments. I mentor in-house teams, create alignment, and help people deliver their best work.
I brought this B2B insurance co.’s brand to life.
I helped this electric car maker launch a new product.
I worked with this NHL team to define it’s creative strategy.
Clarity starts with one good conversation
→ I work with a small number of teams each quarter to deliver clarity and creative momentum.
Most teams I work with aren’t short on ideas, or expertise—they’re simply overwhelmed.
© 2025 GRCC